Is white and vintage old school?

Are white backgrounds old school? Is retro furniture not so cool anymore?

These are two questions we were faced with after we had spent endless hours setting up our amazing studio, The Loft.

Some people may think that shooting on a white background is very commercial, dated and has no place in fashionable up to date photography. The use of props such as vintage chairs etc.. are out of place and add no quality to an image.

Not us.. We made a decision that we were right to go with our gut instinct and are very proud of our studio...(which includes not only white background rolls but grey, black, crimson, blue, yellow, green plus more)

Today, we had a little smile and chuckle to ourselves when we saw this image.....Sienna Miller sitting on a vintage peacock chair shot on a white background. (The image was taken by Simon Emmett)

So there is a place for all types of photography - Hollywood has spoken!